Allan Campbell – Thursday December 3, 2021

With so much of our lives governed by “selling” and “buying” ideas and opinions, as well as goods, most of us understand why we react so negatively to having something imposed on us. Some argue that this has created the art of diplomatic language and subtle marketing over the years, not least in government policies and legislation, but political affiliations can frequently frustrate very sensible initiatives. This may also be one explanation for the reluctance of many people to take up the Covid vaccine booster offer. One can sense the frustration of politicians and health professionals who are anxious to protect the population’s health and the health-service.