A tasty book deal for The Hebridean Baker

Coinneach MacLeod and his West Highland terrier, Seòras, sample the delights of Lewis.

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Lewis born social media sensation Coinneach MacLeod is getting ready for a stint in print.

Black and White will publish The Hebridean Baker: Recipes and Wee Stories from the Scottish Islands in September 2021 after the world rights to the TikTok sensation were acquired direct from the author by managing director Campbell Brown.

The Hebridean Baker has a global following and with nearly 10 million views of his recipe and lifestyle videos, he was recently featured in Elle Magazine.

Rose Minutaglio wrote: ‘Watching a dog-loving hot Scot bake bread is the ultimate antidote to these dark times.’

With wholesome, traditional Scottish recipes, stunning photography and a generous sprinkling of stories of island life and culture, The Hebridean Baker book
offers a true taste of the Outer Hebrides.

Focusing on small bakes that use a simple set of ingredients, these recipes will unleash your inner Scottish baker. It’s all about rustic, home baking and old family favourites because ‘homemade is always best’.

Coinneach, who is working with Harris Tweed Hebrides and the Isle of Harris Distillery in creating the book, said: ‘It’s been an amazing journey so far and so exciting that I’ll be able to share my favourite recipes, including many Hebridean and Highland bakes, as well as stories of the Scottish Islands, with everyone.’

Campbell Brown said: ‘Coinneach brings a fabulous Scottish island style to his baking, which is inspiring and delicious.

‘The team at Black and White fell in love with his unique voice, his passion and,
of course, his West Highland terrier Seòras. For bakers and anyone who loves Scotland, the Hebridean Baker’s book will be a real treat.’

Coinneach was born and raised on the Isle of Lewis and, inspired by traditional family recipes and homegrown produce, rose to fame as the Hebridean Baker on TikTok in 2020.

He has motivated his 130,000 worldwide followers to bake, forage, learn Gaelic, enjoy a dram or two of whisky and to seek a more wholesome, simple life. Along with his partner Peter and their Westie pup Seòras, Coinneach’s aim is to bring the best of the Scottish islands to a worldwide audience.